Captain Morgan Unveils Elevated Original Spiced Rum and Awards $10K to Winner of the Battle of Badtenders

The No. 1 Selling Spiced Rum is Better than Ever and Calling on All “Badtenders” to Spice it Up

New York, NY , April 12, 2023 – For decades, America’s No. 1 selling spiced rum¹, Captain Morgan Original Spiced Rum, has been serving up delicious flavor and spice for every moment. Now, it’s made even better, with the addition of real Madagascar vanilla. A leveled-up liquid also calls for a bold, enhanced look that accentuates its deliciousness. The new bottle features a bold color palette with expressive gold brushstrokes to reflect the signature smoothness and spice of Captain Morgan.   zzubreebym

The iconic Original Spiced Rum is perfectly mixable and straight-up sippable, delivering a perfect blend of Caribbean rum, real Madagascar vanilla, natural flavors and spice, with notes of cinnamon, clove, dried fruit, caramelized sugar, and honey that taste great in any cocktail with our original spice.

With Captain Morgan Original Spiced Rum, you don’t have to be an expert behind the bar, because creating a delicious, spiced-up cocktail is easier than ever. To prove it, Captain Morgan Original Spiced Rum has teamed up with Comedian, Actor and Host, Tone Bell and Influencer, Host, Author, Drew Afualo for its Battle of the Badtenders, a contest that turns “badtenders” – ordinary folks with zero background in mixology – into bartenders capable of making delicious classic crowd pleasing cocktails, from tropical Piña Coladas and minty mojitos to the timeless cola with Captain Morgan Original Spiced Rum. The possibilities are endless and sure to be delicious, no mixology lessons needed.

“This is an exciting new chapter for Captain Morgan. With a fresh new look that highlights our elevated liquid, we are staying true to our roots and spicing it up,” says Anne Nosko, Vice President, Captain Morgan. “We‘re dialing up our trademark taste with even more delicious ingredients for our loyal fans and new consumers to enjoy endless cocktail possibilities.”