2024 Craft Beer Marketing Awards’ “Crushie” Winners Announced LIVE on Facebook

MELVILLE, NY  April 19, 2024 The 2024 Craft Beer Marketing Awards (CBMAs) "Crushie" winners were announced recently in an online ceremony streamed on Facebook (https://www.facebook.com/TheCrushies). The winning entries can be viewed on the 2024 Winners Gallery.

This year, multiple craft beverage types were invited to enter across the 20+ categories: seltzer, ready-to-drink cocktails, non-alcoholic, cider, mead, and of course, beer. A total of 227 award wins were presented to brewers, designers, and marketing agencies from around the world. This year there are 90 Platinum Crushie wins, 96 Gold Crushie wins and 41 Global Crushie wins.

The US states with the most wins this season was Pennsylvania with 23 winners, followed by California with 18, Florida with 16, Texas with 13, and Washington and New York with 12. In addition, there are significant wins in the United Kingdom, Canada, Australia, Brazil, Guatemala, Ecuador, Scotland, and the Ukraine.

One notable win this year is for Celebrity Chef Guy Fieri and Two Roads Brewing Company in Stratford, CT who launched Flavortown Spiked Fruit Punch in 2023 won 3 Crushies!

The CBMAs is the first awards program of its kind. It is a worldwide competition that focuses specifically on excellence in the artistic and creative marketing and packaging efforts of breweries, drink makers, designers, and agencies that continue to play an increasingly critical role in differentiating brands in a heavily-saturated beverage retail marketplace.

"After five years of fine tuning the CBMAS into a highly successful world-class awards program, we’re excited to further commit to our inclusion of multiple craft beverage types by announcing a slight, but important, change in our name," said CBMAs Co-Founder, Jackie DiBella-Curry. "For our 2025 season, we’ll officially be known as the Craft Beverage Marketing Awards, hoping to attract even more amazing work across the craft industry."

DHL’s BevPros returned as the returning sponsor again this year. Additional sponsors include Isuzu Commercial Truck of America, Steel City Taps, and EGC Group Craft Beverage Marketing.

"DHL is proud to sponsor CBMAS for the fifth consecutive year and recognize those bringing great brands and marketing to life in the beverage industry," said Prabh Hans, DHL BevPros, Head of Kegs & Domestic Services.

Early-Bird entries for the 2025 CBMAS awards season and judge recruitment will start being accepted in October. For additional information, visit craftbeveragemarketingawards.com.

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Pennsylvania 2024 CBMA Winners

GOLD CRUSHIE

Warwick Farm Brewing – Jamison, PA

Brian Phillips Creative

The Hop Crow IPA

Best Can Label Design (16 – 32oz): Craft Beer

PLATINUM CRUSHIE

Warwick Farm Brewing – Jamison, PA

Brian Phillips Creative

Hop Catcher IPA

Best Can Label Design / Use of Color (Any Size): Craft Beer

GOLD CRUSHIE

Warwick Farm Brewing – Jamison, PA

Brian Phillips Creative

PORT Imperial Stout Aged in Port Barrels

Best Bottle Label Design (Any Size): Craft Beer

PLATINUM CRUSHIE

Warwick Farm Brewing – Jamison, PA

Indoor & Outdoor Brewery on Historic 22-acre Farm

Best On-premise Branding / Coolest Taproom or Beer Garden: Craft Beer

PLATINUM CRUSHIE

Xhilarate, Inc. – Wallingford, PA

Three 3’s Brewing Co. Rebrand

Best Brand Refresh: Craft Beer    

GOLD CRUSHIE

Allusion Brewing Company – Vandergrift, PA

American Light Lager

Best Can Label Design / Use of Illustration (Any Size): Craft Beer

PLATINUM CRUSHIE

Allusion Brewing Company – Vandergrift, PA

Library-inspired Stack of Books Tap Handles

Best On-premise Branding / Tap Handle: Craft Beer

PLATINUM CRUSHIE

Allusion Brewing Company – Vandergrift, PA

Library-inspired Dewey Decimal Flight Presentation

Best On-premise Branding / Flight Presentation: Craft Beer

GOLD CRUSHIE

Allusion Brewing Company – Vandergrift, PA

Benefit Kiski Area High School Productions

Masquerade Black & White Cookie Stout

Best Fun & Feel-Good Branding / Cause-related Product or Campaign: Craft Beer         

GOLD CRUSHIE

Penn Brewery – Pittsburgh, PA

Brand refreshed by Commonwealth Press

Best Brand Refresh: Craft Beer    

GOLD CRUSHIE

New Trail Brewing Co. – Williamsport, PA

Tropical Double Broken Heels Double Hazy IPA

Best Can Label Design / Use of Color (Any Size): Craft Beer

PLATINUM CRUSHIE

New Trail Brewing Co. – Williamsport, PA

Crafted For Adventure Video

Broken Heels Hazy IPA

newtrailbrewing.com

Best Marketing Collateral / Original Video Content: Craft Beer    

GLOBAL CRUSHIE

Hoot Design Studio – York County, PA

Jen Borror, Design & Illustration

Red Tail Alchemy Craft Distillery

Best Logo Design / Most Unique: Cider & Mead

GLOBAL CRUSHIE

Hoot Design Studio – York County, PA

Jen Borror, Design & Illustration

Schlafly Biergarten

12-Pack

Best Packaging for Cans (Any Size or Type): Craft Beer    

GOLD CRUSHIE

Hoot Design Studio – York County, PA

Jen Borror, Design & Illustration

Sly Fox Brewing

Bundled Up Winter Variety 12-Pack

Best Packaging for Cans (Any Size or Type): Craft Beer    

GLOBAL CRUSHIE

Foxduck – Lancaster, PA

Shifty Spirited Seltzer Beverage

Brand Mascot

Best Logo Design / Use of Icon or Mascot: Hard Seltzer

GOLD CRUSHIE

GK Visual – Harrisburg, PA

Hershey Brew Fest Logo

Best Logo Design / Use of Icon or Mascot: Craft

GLOBAL CRUSHIE

GK Visual – Harrisburg, PA

Poured in PA

Website: pouredinpa.com

Best Marketing Collateral / Website: Craft Beer

GLOBAL CRUSHIE

GK Visual – Harrisburg, PA

Poured in Pennsylvania Merch Line

pouredinpa.com/store

Best Marketing Collateral / Merchandise: Designer & Other

GOLD CRUSHIE

Bent Run Brewing Co. – Warren, PA

Core Beers Rebrand

Best Brand Refresh: Craft Beer    

GOLD CRUSHIE

Bent Run Brewing Co. – Warren, PA

Created by Steel City Tap Co.

Core Beer Line Tap Handles

Best On-premise Branding / Tap Handle: Craft Beer

GOLD CRUSHIE

Bent Run Brewing Co. – Warren, PA

MAKN IPA Delivery Vehicle

Best On-premise Branding / Delivery Vehicle: Craft Beer

PLATINUM CRUSHIE

Bent Run Brewing Co. – Warren, PA

Partnership with Astrobotic

Moon Hopper Bold Pale Ale

Best Fun & Feel-Good Branding / Best Collaboration or Partnership: Craft Beer