
Labatt USA Partners with Inmar Intelligence to Launch National Rewards Program: “Buy Beer, Get Gear”
WINSTON-SALEM, North Carolina, Oct. 7, 2025 – Labatt USA has partnered with Inmar Intelligence, a data-driven technology company, to launch Buy Beer, Get Gear, a rewards…

Ocelot Brewing & Songbyrd Celebrate a Decade of Live Music in the District with Touch of Gold
This Wednesday, Virginia’s Ocelot Brewing releases Touch of Gold, a sessionable 4.5% Mexican-style golden lager brewed with DC’s Songbyrd Music House to celebrate the…

It’s Tiiiiiiiime! Bruce Buffer, Iconic UFC Announcer, Announces Himself as Newest Bud Light Partner
The Official Beer Sponsor of UFC expands its legendary roster of partners after Buffer unveiled the partnership news in his…

Kammok Acquires CLIQ Chair: Expanding Comfort, Elevating Adventure
AUSTIN, Texas, Oct. 7, 2025 — Today, Kammok announced the addition of CLIQ, maker of the popular CLIQ Chair and other compact…

VISIT MYRTLE BEACH LAUNCHES THE FIRST AI-POWERED DESTINATION EXPERIENCE ACROSS VISIT MYRTLE BEACH AND AFAR MEDIA WEBSITES
NEW YORK, New York Oct. 7, 2025 Afar, Visit Myrtle Beach, and Mindtrip announced a partnership today that will redefine how…

Side Gate Brewery Celebrates Four-Year Anniversary with Two Special Beer Releases
Side Gate to reveal collaboration IPA to celebrate Toyota Pavilion at Concord’s 50th anniversary and brewery’s four-year anniversary during its…

Four Walls Irish American Whiskey Invites America to “Come on in!” and Pledge to Hang
New PSAs from Rob Mac, Charlie Day, and Glenn Howerton call on America to get together more often – in…

Tom Holland & Robert Downey Jr. Team Up to Launch Two Unique Beverages that Bridge Beer & Coffee Traditions
BERO and happy® Coffee Unite for Collaboration Celebrating Friendship, Craft, and Exceptional Flavor, Available as a Limited Exclusive at TargetNEW…

Smokeye Hill Whiskey Introduces First-Ever Rye Whiskey Crafted with Heirloom Blue Corn to Market
Bold New Rye Expression Marks the Award-Winning Brand’s First Venture Beyond Bourbon, Honoring its Southwestern Legacy and Small Batch Craft…

New Holland Dragon’s Milk and DUNGEONS & DRAGONS Continue Legendary Collaboration
Fan-Favorite D20 and Mead Cask Bourbon Return in 2025 With Exclusive Collectible SetsFan-Favorite D20 and Mead Cask Bourbon Return in…

Keystone Light Is Now the Official Beer of Big Buck Hunter’s World Championship
Keystone Light announced today a new partnership with the beloved arcade game, Big Buck Hunter. The brand collaboration kicks off…

Fireball Turns Up the Heat in ‘Cin City’ with Bookable Cinnamon Apple Orchard on Wheels
From the Strip to the chapel, Fireball’s Blazin’ Apple limo will haul you anywhere you dare in Sin City for…
