Deschutes Brewery Beers Expand Further Into Central Pennsylvania 5/25

Jeremy Kieffer, mid-Atlantic market manager for the brewery, said, “We’re very excited to expand our distribution into State College and the rest of the central PA market.  The distributor networks there share a lot of our core values and have done a great job supporting what has become a very loyal craft community.”

Beer is slated to arrive May 25 across three of the counties serviced by W.R. Hickey. Initially, Deschutes Brewery will offer Mirror Pond Pale Ale, Black Butte Porter, the nation’s number one selling craft porter, Fresh Squeezed IPA, and its summer seasonal, Twilight Summer Ale. The beers will be available on draft and in six-packs. Variety packs will also be available in 12packs.

Kieffer continued, “We’ve always seen Central PA as a big opportunity for us, but it was important that we made sure we could meet the demand of our fans first before expanding our footprint.  The town [State College] grows to the third largest city in PA during football games and other events, and a large part of our fan base from existing markets lives there for nine months out of the year.  With that type of influx in population, State College was the obvious next piece of the puzzle for our Pennsylvania distribution.”