Oskar Blues Expanding Alabama Distribution

will expand distribution throughout Southern Alabama, partnering with Gulf Distributing Company of Mobile, AL starting this week. The sales team has set up a number of events at on and off premise accounts in the region to celebrate the kick-off (schedule below).

Oskar Blues  first launched in Alabama in June 2012, and since has received a warm welcome from OB owner/founder Dale Katechis’ home state.

Additionally, Oskar Blues Brewery and Auburn University, Katechis’ alma mater, have forged a partnership to create a new on-line graduate-level certificate in Brewing Science and Operations. That beer education program starts in Fall 2014. Dale’s first ever beer, which would eventually become the award-winning, best-selling Dale’s Pale Ale, was brewed in a bathtub during his time at Auburn.

Oskar Blues recently announced a handful of new market launches for 2014, including Idaho, Kansas, Nevada and Delaware, in addition to southern Alabama.

The brewery packaged 59,000 bbls in 2011 and doubled that production, reaching over 119,000 bbls in 2013. That growth has been fueled by the addition of the second Tasty Weasel Taproom and Brevard, NC, brewery, which began brewing in December 2012. The Brevard-based brewery shipped more than 46,000 bbls in its first year of operation as East Coast distribution grew throughout the year.

Events in Southern Alabama this week:

Thursday, January 9
· Oskar Blues Tap Takeover at Mellow Mushroom in Daphne – 5 to 8 p.m.

· Oskar Blues Can Night featuring 19.2 Dale’s Pale Ale and Mama’s Little Yella Pils with live music and giveaways at The Brickyard – 9-11 p.m.

Friday, January 10
· Oskar Blues sampling at Cottage Hill Package Store – 6-8 p.m.

· Oskar Blues Bluegrass Tap Takeover featuring Fat Man Squeeze at LoDa Biergarten – 6 p.m. until…
.