The Empourium To Release Obey Session IPA For First Friday In March

From The Emporium:

WHAT: The Empourium will release Obey Session IPA on Friday, March 6 as part of the Tennyson neighborhood’s First Friday activities. The evening will include a photography session by Holly Gerard for the brewery #POURtrait challenge.

Ever seen Shepard Fairey’s Obey Giant street art? It was the inspiration behind Obey Session IPA, a 4.5% ABV IPA that’s a harmonious mix of old school and new school. Strong malt backbone holds up to copious amounts of late hopping goodness of Centennial and Chinook hops. This IPA is bursting with flavors and aromas of pineapple, grapefruit, and a hint of pine.

Enjoy an Obey Session IPA as you strike a pose in front of the brewery’s original Drew Button mural. Customers are encouraged to post their photos on instagram tagging The Empourium and the artist @dbuttonink, with the #POURtrait hashtag. Submissions are due by April 10, with the winner announced at the first anniversary party on April 18. The winner scores free beer for a year from The Empourium, brewery swag, a framed print of the original hand-drawn mural concept, and a fresh RadCraft t-shirt.

Holly Gerard of Aperture and Ales Photography (@apertureofales) will be onsite from 5 to 7pm to capture #POURtrait photos. Find an album of images on The Empourium’s Facebook page after the event.

Little Red’s Kitchen will be onsite serving up some delicious grub. Find more details in this Facebook event.

WHEN: Friday, March 6 from 12 to 11pm; Aperture of Ales #POURtrait Session from 5 to 7pm

WHERE: The Empourium Brewing Company, 4385 W. 42nd Ave, Denver, Colorado 80212

Contact Erin Hamrick at [email protected] for more information about this First Friday release, the #POURtrait challenge, or with any other inquiries about The Empourium Brewing Company.

ABOUT THE EMPOURIUM BREWING COMPANY

Located in the heart of Denver’s Berkeley Neighborhood, The Empourium is a gathering place for all— patrons and beer styles alike. Armed with true to style recipes and local pride, owners Greg and Sara Fetzer, Mike Cugini, and Justin Vallely focus their efforts to craft a warm, lively community hub centered around balanced, sessionable beers guaranteed to bring people together. Visit The Empourium at 4385 W. 42nd Avenue or online at theempourium.com.