Tröegs Collaborating With Artists To Tell Nugget Nectar 2019 Story

From Troegs:

To celebrate the 2019 release of one of our most sought-after beers, we hand-picked 14 of our favorite artists – including Philadelphia’s Henry Hablak, Lancaster’s Kayla Bryer, and New York’s Paige Vickers – to tell the story of Nugget Nectar through their eyes.

“I really wanted to get at the idea of this plentiful, rich experience that you’re having, so I based the colors off the green of the hops and the deep orange of Nugget Nectar,” explains New Jersey-based First Squeeze artist, Jon Reinfurt, who designed the signature First Squeeze artwork for 2019 (see above). “I also like the surreal look of chopping up everything. I thought dissecting the vines added a crispness that you associate with the first drink of a beer. It always goes down so good.”

Each year as the new hop harvest arrives at Tröegs, we blend super-fresh Nugget, Palisade and Simcoe hops into Nugget Nectar Imperial Amber Ale. “Nugget Nectar is the main reason we started going out to Yakima, WA, for hop selection,” explains Tröegs co-founder and brewmaster, John Trogner. “Those mango and creamsicle notes only come from the best Simcoe. It’s our bright spot in the dead of winter.”

Nugget Nectar will be available on draft and in 6-packs of 12-ounce cans and bottles everywhere Tröegs beer is sold. The release schedule (subject to change) for Nugget Nectar is as follows:

• 1/7/19 – PA & OH
  

• 1/14/19 – MD, DE, NJ
  

• 1/21/19 – VA, DC, NY
  

• 1/28/19 – NC, MA, CT

To coincide with its release, Tröegs will host dozens of First Squeeze events, giving fans the opportunity to drink Nugget Nectar and obtain free art prints from all 14 artists. Some events will feature live poster signings by the artists as well as gravity-fed firkins and Nitro Nugget (a version of Nugget Nectar dispensed via nitrogen). “Carbonating with nitrogen makes Nugget incredibly smooth and creamy,” says John Trogner. “We drop Zeus and Warrior from the dry-hop bill and replace them with Nugget and Simcoe to amplify the pine and mango notes – making it a creamsicle dream.”

Click HERE for a complete listing of First Squeeze events.

2019 First Squeeze Artists:

About Tröegs Independent Brewing

Founded in Pennsylvania in 1996 by brothers John and Chris Trogner, Tröegs Independent Brewing is driven by a sense of adventure and curiosity. From the beginning, our brewery has been built by family, friends and kindred spirits who share a love of great beer.

“We’re not an English ale brewery,” says co-founder Chris Trogner. “And we’re not a German lager brewery. We take bits and pieces from each one of those traditions and try to come up with what we think is a very creative and great-tasting beer.”

Troegs is widely known for award-winning beers like Perpetual IPA, Troegenator, Nugget Nectar and Mad Elf, as well as our experimental Scratch Series, wood-aged Splinter Series and Hop Cycle Seasonals. The annual Art of Troegs contest showcases our love of art by challenging fans to reuse packaging in an original work.

“We’re drawn to people with a sense of adventure,” says co-founder John Trogner. “And we think they’re drawn to Troegs.”