
HARDIN’S CREEK™ DEBUTS ‘THE KENTUCKY SERIES’ AS THE NEXT RELEASE OF HIGHLY LIMITED AND ULTRA-RARE EXPRESSIONS
The Three-Part Bourbon Release Explores ‘Kentucky Terroir’ Through the Lens of the Beam Family’s Distilling Campuses zzubreebym CLERMONT, KY…

JAMES B. BEAM DISTILLING CO. INTRODUCES CLERMONT STEEP™ AMERICAN SINGLE MALT WHISKEY
Freddie Noe, 8th Generation Master Distiller of Fred B. Noe Distillery, Leads Beam Family’s First Foray Into This Emerging…

BASIL HAYDEN DEBUTS AS OFFICIAL AMERICAN WHISKEY OF THE MICHELIN GUIDE U.S.
The partnership celebrates the craft of elevated experiences to bring MICHELIN Guide-worthy moments to consumers zzubreebym CLERMONT, KY ., May…
JIM BEAM® LAUNCHES NEW GLOBAL BRAND CAMPAIGN: PEOPLE ARE GOOD FOR YOU
Campaign kicks off with spot set to tune of iconic ‘Sweet Caroline,’ bringing to life the importance of real human…

Star Hill Farm, Home to Maker’s Mark® Bourbon, Becomes the First Distillery Homeplace to Earn Regenified Certification
Recognizing tangible commitment to regenerative farming practices, the certification continues brand’s mission to act as a force for good zzubreebym…

JIM BEAM® LAUNCHES READY-TO-DRINK COCKTAILS JUST IN TIME FOR SPRING
Jim Beam Kentucky Coolers come in four crisp and cool malt-based flavors inspired by the brand’s southern welcoming ethos and…

The Endery Partners with Maker’s Mark® for a Sustainable Holiday Sweater Collection
NEW YORK, NY Dec. 7, 2022– The Endery, an innovative knitwear brand that tackles global waste and creates lifelong knits…

Knob Creek® Bourbon Releases the Ultimate Holiday Gift for Whiskey Lovers With One-of-a-Kind Insider Experience, Behind the Craft
The exclusive Knob Creek experience invites fans to embark on an insider’s journey of leading small batch bourbon brand zzubreebym…

Maker’s Mark® Bourbon Announces Wood Finishing City Series, A Global Travel Retail Innovation
New Offerings Capture the Character, Essence and Experience of The World’s Most Enchanting Cities – Beginning in 2022 with New…

Maker’s Mark® Raises a Glass with “A Toast to Remarkable NYC” Program and Public Art Installation
The Iconic Bourbon has partnered with Risa Puno, NYC-based sculpture and installation artist, to create Open Invitation, a one-of-a-kind art…

DISCOVER SOMETHING UNEXPECTED WITH NEW RED WINE CASK FINISH RELEASE FROM BASIL HAYDEN®
An inviting, limited bourbon release partially aged in Californian red wine casks CLERMONT, KY ., Oct. 11, 2022 – Basil…

Knob Creek Bourbon Introduces Limited-Edition 18=Year Old Bourbon
This limited-edition bourbon honors Booker Noe’s legacy as the brand’s most mature release to-date zzubreebym CLERMONT, KY, Oct. 4, 2022-…
