
Twisted Tea Hard Iced Tea Launches New Sweet Tea Whiskey in Select Markets
The nation’s No. 1 hard iced tea is introducing the limited-edition whiskey across five markets, including Massachusetts, Rhode Island, Ohio,…

EIGHTH GENERATION MASTER DISTILLER FREDDIE NOE RELEASES SIXTH CHAPTER OF LITTLE BOOK® WHISKEY SERIES – “TO THE FINISH”
Noe’s latest release is inspired by his passion for cooking, infused with family traditions and blended with his love of…

JAMES B. BEAM DISTILLING COMPANY INTRODUCES HARDIN’S CREEK™, A NEW SERIES OF UNIQUE AND RARE, LIMITED-EDITION WHISKEYS ROOTED IN THE BEAM FAMILY LEGACY
Hardin’s Creek™ Launches Jacob’s Well™ and Colonel James B. Beam™, an Exclusive Collection from Freddie Noe, Newly Appointed Master Distiller…

JIM BEAM® “WELCOME SESSIONS” BRINGS MUSIC FANS CLOSER TOGETHER THROUGH ONE-OF-A-KIND LIVE EXPERIENCES AND MUSE PARTNERSHIP – WITH THE FANS AT CENTER STAGE
At a Time When the Sense of Belonging is More Important than Ever, World’s #1 Bourbon Partners with Internationally Renowned…

FREDDIE NOE ANNOUNCED AS 8th GENERATION MASTER DISTILLER DURING CELEBRATION EVENT OF THE JAMES B. BEAM DISTILLING COMPANY
For the First Time in Beam History, Two Master Distillers, Fred and Freddie Noe, Will Work Side-by-Side at the James…

From The Birthplace Of Japanese Whisky, THE HOUSE OF SUNTORY INTRODUCES 2022 LIMITED EDITION YAMAZAKI® TSUKURIWAKE SELECTION
The Yamazaki® Tsukuriwake Selection is a collection of four Yamazaki single malts that together make the composition of Yamazaki, the…

THE MACALLAN UNVEILS DISTIL YOUR WORLD NEW YORK
A collaboration with Michelin-starred chefs, The Roca Brothers capturing the essence of one of the world’s most creative and dynamic…

DISCOVER A SOFTER SIDE TO SMOKY SPIRITS WITH LATEST RELEASE FROM BASIL HAYDEN® – SUBTLE SMOKE
CLERMONT, Ky., March 31, 2022- Basil Hayden challenges the notion that smoky spirits are harsh with its newest ultra-premium bourbon…

Monday Night & Fire Maker Collaborate On Hop The Magic Dragon
From Monday Night & Fire Maker: The Westside Breweries Joined Forces to Brew ‘Hop the Magic Dragon,’ a Double IPA…

Alberta Distillers Ltd Announce the U.S. Launch of Their Award-Winning* 100% Rye Whisky Core Expression, Alberta® Premium
The Awarded Top-Selling1 Whisky Will Be Available Stateside Beginning March 2022 TORONTO, March 10, 2022 – Alberta Distillers Ltd,…