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The Recruiter is Back: Modelo Launches Largest-Ever Push to Reward Full Time College Football Fans
The Official Beer Sponsor of the College Football Playoff evolves its highly successful Full-Time Fans campaign through increased media investments…
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Karl Strauss to Release Oktoberfest Märzen Lager at Nine Southern California Brewpubs on 9/2/2025
It’s starting to feel like fall with all the fest beers being released, and today’s is coming from Karl Strauss…
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Fresh Beer: The Case For Standardized Freshness Date Coding
Back in 2017, I first wrote about the importance of freshness dating for “craft” beer. Given that it has now…
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Von Ebert Brewing Adding Agostini Italian-Style Pilsner Cans
Today I have a new canned lager coming soon from Von Ebert Brewing in Portland, Oregon. This is Agostini, and…
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(Review) Firestone Walker 2025 Oaktoberfest Oak Aged Lager
I brought you the news that this beer would be returning for 2025, and now I get an early chance…
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Tröegs Releases Double Perpetual, an Amped-Up Version Of Perpetual IPA
Today I have release news for one of my favorite DIPAs coming from Tröegs Independent Brewing in Hershey, Pennsylvania: HERSHEY, PA –…
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Tröegs Releasing Scratch #536 Weizenbock Cans 28 Aug 2025
Here we have some quick Scratch Beer news from Tröegs Independent Brewing in Hershey, Pennsylvania: Coming Thursday to Tröegs, it’s Scratch…
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Dogfish Head & The Beer Community Mourn the Loss of Dr. Patrick McGovern
Some sad news coming out of Dogfish Head as they mourn the loss of frequent collaborator and ancient fermentation expert,…
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Neshaminy Creek Brewing Co. Launches Its Flagship Imperial IPA in a Brand-New Format
Exciting news coming today from Neshaminy Creek Brewing in Croydon, Pennsylvania. The Shape of Hops to Come Now Available in 12oz…
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Bud Light, Traeger Grills Prove They’ll Do Anything For Tailgate Season With Creation Of The “Traegerator”: Part Keg, Part Grill, All Fun
Alongside brand partners George Kittle and Baker Mayfield, Bud Light is game day ready with the ultimate tailgating machine, and…
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Busch Light Continues To Drive Momentum As The #2 Fastest Growing Beer In The U.S.
I have some Busch Light growth news to report today from Anheuser-Busch in St. Louis, Missouri: Limited-time-only flavor Busch Light…
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Heineken®0.0 Launches New “0.0 Reasons, 0.0 Judgment” Initiative during the US Open Alongside Nationwide Expansion of Limited-Time L0VE.L0VE Cans
Leading alcohol-free brew teams up with Benito Skinner to create a stigma-free environment in NYC where tennis meets moderation as it rolls out…
