Samuel Adams Trademarks “Boston Strong 26.2 Brew
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MyBeer Buzz
Published: April 25, 2013
| Updated: July 5, 2025
Interesting news coming from Jim Koch @ Boston Beer Co. Samuel Adams has filed a trademark application for “Boston Strong” 26.2 Brew in the beer category. This trademark would allow for Samuel Adams annual Boston marathon beer, "26.2 Brew", to be re-branded to support the victim’s of this year’s tragedy at the Boston Marathon. This has not been approved yet, however if it is, Jim Koch is promising to donate all proceeds to charity.
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