RUSH Lead Guitarist and Rock ‘n’ Roll Hall of Fame Legend Alex Lifeson Debuts New Epiphone Les Paul Custom in Ruby

Alex Lifeson with his Epiphone Les Paul Custom Axcess in Ruby.

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Epiphone 150 Years… What began as a small instrument shop on the Mediterranean grew into a global powerhouse, crafting some of the best instruments in the world, for every stage.

NASHVILLE, TN (July 11, 2023) For 150 years, Epiphone has been at the forefront of musical instrument design. By leveraging its iconic past and leaning into the future, Epiphone has now set the stage for the next era of sound for present and future generations. Epiphone is proud to announce a new collaboration with its luthiers and the legendary RUSH guitarist Alex Lifeson with the Epiphone Les Paul Custom Axcess in Ruby. The Alex Lifeson Epiphone Les Paul Custom Axcess is available worldwide at authorized Epiphone dealers and on www.epiphone.com.

“This is a stunning guitar, it’s beautiful and it sounds great to play,” says Alex Lifeson. "You have got to plug it in and play it, it sounds great. You can create a lot of different tones and sounds, and a player at any level can make use of this guitar. Playing guitar takes you to that place in your heart and your soul to express yourself creatively and to just have fun, it is just fun to play, it always has been and always will be.”

Created through extensive work with Alex Lifeson and Gibson, Epiphone’s Les Paul Custom Axcess in Ruby redefines the boundaries of the classic Les Paul in an accessible, versatile package. This guitar carries all of the traditional tones that have made the Les Paul legendary, along with unprecedented levels of sonic and performance agility. Available in both left and right-handed versions, the Alex Lifeson Les Paul Custom Axcess carries a powerful Epiphone Ceramic Pro neck and Pro Bucker 3 bridge pickups with push/pull coil splitting on the volume controls, along with a Floyd Rose 1000 Series tremolo-the world’s most efficient vibrato. Along with all of this, the Alex Lifeson Les Paul Custom Axcess still presents that timeless Les Paul look that has remained a classic for more than 60 years, a hardshell guitar case is also included.

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Epiphone Les Paul Custom Axcess

Alex Lifeson made his mark on the music industry over 50 years ago, redefining the boundaries of progressive rock guitar. His signature riffing, copious use of effects processing and unorthodox chord structures befitted him the title by his RUSH bandmates as “The Musical Scientist.” While the bulk of Lifeson’s work in music has been with RUSH, he has contributed to a body of work outside of the band as a guitarist, songwriter, and producer, most recently with his new project Envy of None, as well as becoming a solo artist with the release of his 1996 solo album Victor. Lifeson ranks third overall in the Guitar World Readers poll of ‘100 Greatest Guitarists’ and is also included in Rolling Stone’s ‘100 Greatest Guitarists of All Time.

Alex Lifeson

Above: the Alex Lifeson Epiphone Les Paul Custom Axcess arrives in both a left and right-handed version.

Above: Epiphone Les Paul Custom Axcess front headstock with Alex Lifeson’s signature.

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About Epiphone:

For 150 years, Epiphone has been a leading innovator in instrument design with models like the Casino, the Texan, and Masterbilt Century Archtop Collection. Epiphone began as the "House of Stathopoulo" family business in Sparta in the 1870s and rose to fame during the jazz age in Manhattan before joining Gibson brands in 1957. Today, Epiphone continues to make history from its headquarters in Nashville, TN. Epiphones have powered classic recordings by Les Paul, The Beatles, and The Rolling Stones along with today’s top artists like Peter Frampton, Gary Clark Jr., Tommy Thayer of KISS, and Lzzy Hale. Epiphone offers innovation, history, and a lifetime guarantee. Whether you are learning your first song in your bedroom, or rocking an arena, Epiphone has always been there, for everyone, for every generation, for every stage. For more information, visit: Epiphone.com and follow us on Twitter, Facebook, YouTube, and Instagram.