Rochester Mills Teams Up With Meijer Stores In Michigan

announce expanded distribution of two of its core brands, Lazy Daze Amber Lager and Milkshake Stout, to 99 Meijer stores across Michigan.

“Meijer is committed to supporting Michigan breweries, as evident in the growing number of quality, locally brewed craft beers they offer,” said Mike Plesz, founder of Rochester Mills Production Brewery. “It is especially gratifying to see Rochester Mills beers added to shelves of stores we have shopped at for years.”

Lazy Daze Amber is a Vienna Style Lager. A clear filtered beer that boasts a rich amber color and medium-bodied flavor from a combination of German hops and Munich malt for a subtle sweetness. Milkshake Stout is a deep dark beer featuring a smooth texture and surprisingly light body. The combination of four different malts with a low hop level creates rich, sweet roasted chocolate, caramel and coffee flavors.

“We’ve focused on a careful and controlled rollout of Rochester Mills brands beyond the brewpub with a consistent supply to our wholesalers,” said Earl Smith, CEO of Rochester Mills Production Brewery. “We have also continually made significant investments to increase the capacity of our brewing operations to meet the demand for our beer as its popularity grows.”
.