New Hampshire Governor Vetoes Baby Pictures On Beer Bottles

Democratic Gov. Maggie Hassan on Tuesday vetoed a measure that would have allowed some images of minors to grace alcoholic beverage labels as long as they didn’t encourage young people to drink.

Republican state Rep. Keith Murphy, who runs a popular tavern, sponsored the bill because he wanted to be able to buy Breakfast Stout, crafted by Founders Brewery Co. in Grand Rapids, Michigan. The beer’s label depicts a chubby, Norman Rockwell-esque baby scooping oatmeal into his mouth.

Hassan said allowing the images could undermine the state’s efforts to fight underage drinking.