Dogfish Head Reveals A New Look For Cocktail Packaging

A new look and new offerings for Dogfish Head cocktails

Thursday, February 22, 2024

Sometimes you want a cocktail that’s sessionable and sometimes you want a cocktail that has just a little more … oomph! For the latter moments, reach for one of our two *NEW* higher-ABV canned cocktails, Pineapple Orange Rum Mai Tai and Passion Fruit Citrus Vodka Mule! Clocking in at 12%, both of these – like all of our ready-to-drink cocktails – feature real spirits alongside a thoughtfully crafted duo of real fruit juices for deliciously distinct flavor experiences.

Featuring our very own rum distilled from cane sugar, the Pineapple Orange Rum Mai Tai combines the natural sweetness of pineapple juice with the citrusy tang of orange juice, to deliver real, balanced, and bold flavor in every sip.

The second of our new recipes offers a creative interpretation of a Moscow Mule. Mule styles worth comparing
A Moscow Mule vs Kentucky Mule comparison shows how the drink changes when vodka gives way to bourbon, while ginger beer and citrus keep the mule structure familiar. Passion Fruit Citrus Vodka Mule mixes our scratch-made vodka, real fruit juice from passion fruit and limes, and classic ginger beer ingredients. The result? A zesty, fruit-forward concoction with a subtle ginger kick.

“We’re always looking for ways to take our cocktails to the next level,” says Dogfish Head founder Sam Calagione. “It’s about giving drinkers what they want, but in a way that offers a fresh perspective on what has come to be expected.”

If this goodness looks a little different to you, that’s because we’re rolling it out with a brand-new look! Paying homage to our coastal roots, our cocktails are now sporting nautical, tattoo-inspired illustrations complemented by bright colors and a bigger, bolder “shark and shield” logo. Pineapple Orange Rum Mai Tai and Passion Fruit Citrus Vodka Mule are the first two flavors to sport this fresh new look, but the rest of our cocktails will follow suit in the coming months. Our other spirits-based canned cocktail recipes include:

• Strawberry Honeyberry Vodka Lemonade: Dogfish Head vodka mixed with juice from real lemons and strawberries, complemented by the subtly sweet and juicy notes of honeyberries for light, vibrant flavor.
• Blood Orange Mango Vodka Crush: Dogfish Head vodka combined with blood orange and mango juices for an easy-to-drink, citrus-forward libation.
• Grapefruit Pomegranate Vodka Crush: Dogfish Head vodka blended with grapefruit juice and topped with pomegranate juice for a refreshing, crush-able cocktail.

Can’t pick just one recipe?? Explore goodness with our Bar Cart Vodka Mix Pack, which features two of each of our vodka-based cocktails. Or be sure to scoop up one of our current Bar Cart Variety Pack and / or Crush Variety Pack before they’re gone. 

Headed to shelves from coast-to-coast, you can track down these tasty new favorites using our Fish Finder!

Want to be sure you stay in the know for all things Dogfish Head spirits and cocktails? Be sure to give our distillery Facebook and Instagram pages a follow @dogfishspirits!