New Belgium Voodoo Ranger Goes Supersonic with G-Force

I brought you an early peek at this beer back in Sept, 2025, and now this full update from New Belgium Brewing in Fort Collins, Colorado and Asheville, North Carolina:

A Bold New Force Taking Tallboys Higher, Harder, and Faster

FORT COLLINS, Colorado., Feb. 10, 2026 Engineered for those craving maximum flavor and full‑throttle intensity. This 19.2 oz jet engine delivers an ultra- juicy, mango-flavored triple IPA designed to push grab-and-go convenience into overdrive.

Since the launch of Juice Force in 2022, Voodoo Ranger has defined the high-impact, bold- flavor craft beer segment, followed by the introduction of Fruit Force in 2023 and Tropic Force in 2024. Fan response has been massive, with approximately one in three craft singles sold in convenience stores being a Voodoo Ranger, and Juice Force and Tropic Force ranking among the country’s top-selling IPAs.

In 2025, Voodoo Ranger focused on expanding how fans experience the brand, introducing new pack types and formats that unlocked fresh occasions and brought Voodoo Ranger to more drinkers than ever. Now, the brand is back in full throttle with bold liquid innovation, delivering exactly what fans have been asking for. G-Force raises the stakes once again as Voodoo Ranger’s first-ever singles-only launch.

“With the enormous response to Tropic Force and Juice Force, we asked ourselves, ‘How do you top a ten? You take it to eleven,” said Kiron Chakraborty, Marketing Director of Voodoo Ranger. “Even at 11% ABV, G‑Force tastes exactly like a Voodoo Ranger should: super juicy, full of flavor, and built for lift‑off.”

G‑Force doubles down on the brand’s flight path, delivering a bold mango profile that stands apart from others on the shelf while staying unmistakably Voodoo Ranger. Available in single, 19.2 oz cans nationwide, G-Force is made for quick launches and maximum impact.

About Voodoo Ranger

Crafted by New Belgium Brewing, Voodoo Ranger is the fastest growing craft beer brand in the country. Launched in 2017 with just three beers, Voodoo Ranger has since expanded its lineup to include over 20 distinct brews, including the flagship Voodoo Ranger IPA, Voodoo Ranger Imperial IPA, and Voodoo Ranger Juicy Haze IPA, along with recent record- breaking releases like Juice Force IPA, Tropic Force IPA, and Hardcharged Tea.
For a rangerously good time, follow @voodooranger on Instagram, learn more at voodooranger.com, and discover the official merch of epic beer at www.vootique.com.

About New Belgium Brewing:

New Belgium Brewing was founded in 1991 in Fort Collins, CO, by Kim Jordan, a social worker, who built her company the only way a social worker would: People first. Over the past three decades, New Belgium has turned that ethos into a unique Human Powered Business model through practices that foster a culture defined by individual empowerment and collaborative action that drives better business results in the long term. New Belgium expanded to Asheville, NC, in 2016 and Daleville, VA, in 2023, and in 2021 acquired Bell’s Brewery, based in Kalamazoo, MI. The business’ people-centric model has led New Belgium to become the most popular and fastest-growing American craft brewer today. New Belgium is famous for Fat Tire Ale and Voodoo Ranger IPA (America’s #1 IPA brand), along with year-round favorites like Dominga Mimosa Sour, La Folie Sour Brown Ale, an award-winning wood-aged sour program. To learn more about New Belgium, visit http://www.newbelgium.com.

New Belgium Brewing is a well-known craft brewery based in Fort Collins, Colorado. Founded in 1991 by Jeff Lebesch and Kim Jordan, New Belgium is recognized for its innovation in brewing and its commitment to sustainability. The brewery gained early recognition with its flagship beer, Fat Tire Amber Ale, which remains one of the most popular craft beers in the U.S.

Here are some key highlights about New Belgium Brewing:

Flagship Beers: Aside from Fat Tire, New Belgium produces a variety of other popular beers, such as Voodoo Ranger IPA, Citradelic Tangerine IPA, and La Folie Sour Brown Ale.

Innovative Brewing: New Belgium is known for pushing boundaries, often creating unique and experimental beers, including sours and barrel-aged brews. They were one of the early craft breweries to focus on sour beer production.

Sustainability: The brewery has a strong focus on sustainability and environmental responsibility. They were one of the first large-scale breweries to achieve carbon neutrality and use renewable energy sources in their operations. They also strive for zero-waste operations and focus on water conservation.

Ownership: In 2019, New Belgium Brewing was acquired by Lion Little World Beverages, a subsidiary of the Australian beverage company Lion, which is itself owned by Kirin Holdings. This move allowed New Belgium to expand its reach globally while retaining its independent craft brewery vibe.

Community and Culture: New Belgium is known for its vibrant company culture, which emphasizes employee ownership, social responsibility, and community engagement. The brewery has an employee stock ownership plan (ESOP), meaning many of its workers are also shareholders.

Brewery Tours and Location: New Belgium’s Fort Collins brewery offers tours to visitors, allowing beer lovers to learn about the brewing process, the company’s history, and the sustainability efforts they put in place. They also have a second location in Asheville, North Carolina, which further expanded their reach.

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