New Realm Adding Amber Lager

Today, I have a new lager coming in 2026 from New Realm Brewing in Atlanta Georgia and Virginia Beach, Virginia. This is Amber Lager, and it will roll in at a sessionable 4.4%-AbV (Update: 4.7%-AbV – below). You’re looking at the 12-oz bottle, and stay tuned for release details.

Label Text New Realm Brewing Amber Lager:

“Brewed in a classic style, this amber lager offers smooth malt character and a light toasty note. It shines copper in the glass, with a hint of caramel sweetness and a clean finish that makes it an easy companion wherever you settle in.”

About New Realm Brewing:

New Realm is an American craft brewery and distillery started in 2016 by co-founders Carey Falcone, Bob Powers, and Mitch Steele. The Company operates production and innovation breweries/distilleries, each with on-site scratch kitchens serving globally inspired, locally sourced fare, in multiple Southeastern US cities. New Realm’s core principles are quality, creativity, authenticity, and striving for perfection, all with a customer-centric community focused commitment and approach. New Realm’s awards include Multiple Great American Beer Fest gold medals (2022),
Brewbound’s “Rising Star” Brewery, Ratebeer’s “Best New Brewer in Georgia,” Ratebeer’s 11th “Best New Brewer in the World”, and Virginia Craft Beer Cup’s gold medal (2019 & 2021) and “Best in Show” for Euphonia Pilsner (2019). Brewmaster Mitch Steele was awarded the Russell Scherer Award for Innovation in Brewing and authored the book IPA: Brewing Techniques, Recipes, and the Evolution of India Pale Ale.

Philosophy

Here, we believe in a new realm of thinking, doing and most importantly brewing. We ask questions. Rethink tradition. Bend the rules. Reconfigure boundaries. What we do next all comes down to one simple pursuit: to never become stale in any sense or style.

 
Our Story

New Realm is an American craft brewery and distillery started in 2016 by co-founders Carey Falcone, Bob Powers and Mitch Steele. The Company has a flagship brewery and restaurant in Atlanta, GA, a production brewery and restaurant in Virginia Beach, VA, and a brewery and restaurant in Charleston, SC.  New Realm’s core principles are quality, creativity, authenticity, and striving for perfection, all with a customer-centric community-focused commitment and approach.

New Realm Brewing Company is a craft brewery and restaurant founded in 2016 by Carey Falcone, Bob Powers, and Mitch Steele. They have locations in Atlanta, Virginia Beach, and Charleston. New Realm is known for its focus on creating a unique and collaborative dining experience with a focus on customer centricity, quality, and creativity, according to its founders. 
Craft Beer & Spirits:
New Realm brews a variety of beers, including IPAs, lagers, pilsners, and barrel-aged beers, according to its website. They also have a distilling operation for house-crafted spirits. 

Food:
The brewery offers a food menu featuring items like the “Classic New Realm Burger,” wood-fired pizza, and other dishes designed to pair well with their beers. 

Community Focus:
New Realm aims to be a gathering space, incorporating local artists and creating different vibes at each location.
 
Multiple Locations:
They have locations in Atlanta (flagship brewery and restaurant), Virginia Beach (production brewery and restaurant), and Charleston (brewery and restaurant). 

Awards and Recognition:
In 2023, Beer Connoisseur recognized New Realm as the second runner-up for Brewery of the Year. 

Core Values
Customer Centricity: We have a customer-first mentality with our guests, employees, retailers and community. We lead with yes and act in an environmentally, socially responsible and sensitive manner.

Perfection: We strive for perfection in everything we do. We pay attention to details. We strive to do the right things, the right way, all the time.

Authenticity: We stand firm in our beliefs; we are true to ourselves and do not take ourselves too seriously.

Quality: Quality is our top priority in everything we do. We take a long-term view and never cut corners. We never compromise.

Creativity: We empower our employees and encourage courageous communication to inspire creativity. We encourage meaningful internal collaboration that foster innovation.

Transparency: We are open, candid and transparent in all of our interactions.

Integrity: We maintain and exemplify highly ethical standards at all times. We expect this from ourselves and our partners.

Core Behaviors
We care about each other first and foremost as family, secondly as employees.
We employ a best idea wins philosophy.
We are a flat and apolitical organization.
We talk to people, not about them.
We communicate directly, candidly and honestly without interrupting others.
We are one company with one voice.
Bad news travels more quickly than good news.
If you are not serving our customers, you should be serving someone who is.
Executives are here to support our team, not the inverse.

Atlanta:
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Fri – Sat: 11AM – 11PM
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