The Bruery 2016 Reserve Society Is Officially Sold Out

The 2016 Reserve Society is officially sold out! To our returning and new members, THANK YOU! It’s going to be an amazing year, filled with new and ongoing releases of exclusive, elusive, experimental, wild and barrel-aged beer from The Bruery and Bruery Terreux.

Current Reserve Society and Preservation Society members claimed every one of the 2016 Reserve Society spots. As a result, there will be no public sale this year. One of the benefits as a Preservation Society member is early access to join our Reserve Society in advance of the general public. That perk is paying dividends for many Preservation Society members this morning.

In fact, maintaining a Preservation Society membership may be the most assured way to claim a spot in the Reserve Society for years to come. If you feel like you’re missing out, consider joining our Preservation Society for better odds next year. You won’t be empty handed while you wait. Check it out: from now until the next Reserve Society membership opportunity, Preservation Society members will be treated to a special curated package each quarter, containing three different, exclusive and limited release beers for at least 10% off the standard retail value of the beer. Members may also be treated to surprise sales and special allocations of other highly sought-after beers, including Black Tuesday in 2015. (If you join now, you’ll be guaranteed access to at least two bottles of Black Tuesday as a Preservation Society member!) Visit TheBrueryStore.com to become a member.

To be informed when 2017 Reserve Society information is available, sign up here and we’ll loop you in when it’s time.

For our 2016 Reserve Society members, the benefits of your membership begin in January 2016. But the excitement isn’t on hold until then. Beginning this fall, you’ll be able to see and choose your included Society-branded merchandise: your choice of a 32-oz. MiiR growler or a leisure bag for your beer expeditions.