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First low-calorie, low-carb offering from award-winning coastal brewery centers on popular IPA style, available throughout the Pacific Northwest PACIFIC CITY, Ore. (Oct. 15, 2026) — Pelican Brewing Company is wading into the light beer category by tackling a high-stakes beer style in the Pacific Northwest: IPA. The new Pelican Lite IPA, a full-flavored, low-carb and low-calorie brew for beer lovers, is crafted specially for the region’s active lifestyle. With three grams of carbs and 122 calories in one 12-ounce serving, this is a feel-good IPA that doesn’t sacrifice flavor. Featuring notes of crisp citrus and pine, with a clean, dry finish and vibrant hop character, Pelican Lite IPA is flavorful without being filling. With just a fraction of the carbs and roughly half the calories of traditional IPAs, Pelican Lite IPA could be expected to be light on taste and drinkability. However, the brew’s ABV of 5.4%, an anomaly in the light beer category, gives the beverage its body and allows it to stand up well on its own or paired with a meal. As Pelican celebrates 30 years in business, this new release proves the brewery’s passion for craft innovation continues to define the brand and shows no signs of slowing down. IPAs have consistently been a favorite style among the Pacific Northwest’s discerning craft brew drinkers, and formulating a recipe for a light version that would live up to PNW expectations could have a been a daunting process for some. Pelican, however, embraced the journey and experimented with several variations until finding the right recipe. “We set out to craft a light beer that would hit all the marks of a traditional IPA, from the first sip to the last,” said Darron Welch, Pelican’s Founding Brewmaster. “Cutting carbs and calories didn’t mean we had to scale back on the flavor experience, and as a result, beer lovers now have a wider choice in how to cap off their latest Pacific Northwest adventure.” Pelican Lite IPA is brewed and packaged in Pelican’s Tillamook production brewery and is available in six-packs, 12-ounce cans, 50-liter kegs and 1/6 barrels at all Pelican Brewing locations and select retailers throughout Oregon, Washington, Idaho and Northern California. The new low-cal, low-carb IPA is already hitting store shelves. Find a local retailer by visiting pelicanbrewing.com/beer-finder/. Light versions of other Pelican favorites will join the lineup in 2027. About Pelican Brewing Company Born at the beach in 1996, Pelican Brewing Company is celebrating 30 years as Oregon’s only beachfront brewpub and one of the state’s most-decorated breweries (450+ awards). Playful but not frivolous, Pelican brews with purpose, passion and deep respect for the craft. The brewery operates coastal restaurants in Pacific City, Cannon Beach, Siletz Bay, Rockaway and Yachats; a production facility and taproom in Tillamook. Pelican beers can be found at Pelican locations and in stores across Oregon, Washington, Idaho and Northern California. Learn more on the Pelican Brewing website or Instagram.
Pelican Lite IPA, a New Take on a Favorite Style
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Home / Beer News / Beer Press Releases / iPourIt, Inc. Now Offers Safest Solution for Serving Draft Beverages

iPourIt, Inc. Now Offers Safest Solution for Serving Draft Beverages

iPourIt, Inc. Now Offers Safest Solution for Serving Draft Beverages
MyBeer Buzz Story by: MyBeer Buzz
Published: July 13, 2020 | Updated: June 29, 2025
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iPourIt, Inc. Now Offers Safest Solution for Serving Draft BeveragesLAKE FOREST, CA . – iPourIt, Inc., the nation’s leader in self-pour beverage dispense technology, has
announced the launch of the new Touchless Tap Key (TTK), a reusable RFID device that pairs with the iPourIt
system to create a safe and sanitized self-serve experience. The device was specially developed for iPourIt
partners in response to the Covid-19 pandemic and allows users to enjoy self-pour systems without touching
any taps or screens. With the addition of the TTK, the iPourIt system is now the safest solution for serving draft
beverages in restaurants and taprooms.


Working closely with operator partners through the peak of the pandemic, iPourIt was eager to find a way to
help address new health requirements and changing safety regulations. “Our technology team has been busy
developing a comprehensive touchless self-serve solution to help ensure our partners and their patrons could
continue to enjoy their beer wall experience,” says Darren Nicholson, Vice President of iPourIt, Inc. “We
recognize our operators’ need to provide safe and health-conscious options when using the self-serve beer
wall.”


The TTK is a simple multi-purpose tool that features a user-friendly finger grip, tap hooking functionality and
built-in RFID to activate beverage taps. It’s dishwasher safe, made of durable plastic and built for regular
cleaning and sanitation. With its reusable design, the TTK cuts down on paper and plastic waste by eliminating
the need for single-use protective products at the tap.


iPourIt operator Oak & Stone was the first to roll out the TTK at all five of their Florida locations and the solution
has been a key component in their reopening strategy. Co-Owner Joe Seidensticker notes, “The beer wall
experience is a key element of why people love Oak & Stone. Our iPourIt partners have been busy making sure
we can safely keep that experience intact by pivoting and enhancing the technology further.”


More details about the new TTK can be found at iPourItInc.com/TTK. For more information about iPourIt self-
pour beverage dispense technology, contact (949) 270-0556 or [email protected]. To find an iPourIt location
near you, please visit iPourItInc.com.


About iPourIt, Inc.
iPourIt, Inc. is North America’s leader in self-serve beverage dispense technology with more than 5,800 taps
installed, 220 locations operating and 189 million ounces poured. Its seasoned team partners with hospitality
operators and entrepreneurs to create fun and interactive self-pour experiences in restaurants, taprooms and
more. iPourIt technology is proven to reduce labor and waste, while enhancing customer satisfaction and driving
increased profitability. Learn more at iPourItInc.com.

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