
MARU-HI INTRODUCES FIRST VARIETY PACK, OFFERING FOUR JAPANESE-INSPIRED FLAVORS IN ONE CONVENIENT 12-CAN CASE
12-pack reaches California retailers at the end of June; Hawaii rollout begins in July LOS ANGELES, California June 23, 2025 — Suntory Holdings today announced the…

Introducing Sunsurance From Smirnoff Ice Where Forecast Reads 100% Chance Of Summer, Rain or Shine
Even if the skies don’t cooperate, the OG of flavor is forecasting great vibes, delicious flavor and up to $200,000 for the crew all…

Lipton Hard Iced Tea Says “Don’t Retire the Party” for National Iced Tea Day and Rallies Generations to Celebrate Together
From Lipton: The brand is bridging the party gap by encouraging Boomers and Millennials to bond over hard tea, good…

Two Roads Releasing New Roads THC-Infused Seltzer
From Two Roads: About Two Roads: Two Roads was founded… in 2012 by four friends who dreamed for…

Say Hello To New Margarita Flavored Alcohol Beverages From Topo Chico Hard
From Molson Coors: The new lineup includes a variety pack and 8% ABV single offering with bolder flavor that’s featured…

Karl Strauss Releasing Cherry Cola Hard Seltzer
Gearing up for the game, beer friends? Check us out today at this season’s first BEERFEST in Petco Park. We…

Jumex Hard Nectar Rapid Expansion Takes The U.S. By Storm With Coast-To-Coast Walmart Launch
Sip The Unexpected™ with the introduction of a New Big Can Format LOS ANGELES, CA April 29, 2025 Following expansion…

Simply Spiked Launches NEW Tropical Variety Pack, Adds Raspberry to Lemonade Lineup
Simply Spiked is building on its momentum in the flavored alcohol space with the launch of two new product innovations…

Vizzy Launches Cream Pop Variety Pack
From Molson Coors: The new Vizzy Cream Pop Variety Pack includes fan-favorite Orange Cream Pop plus two new flavors: Raspberry…

Kick Fizz Launches Flavor-Forward, Social-Ready, Low-Dose Infused Sparkling Beverage Bringing a New Kind of Social Drink to Market
ONLINE– Kick Fizz, a bold new entrant in the evolving functional beverage space, is set to disrupt the market with…