
Heineken Reveals New “Cities Of The World” Bottles & Ads
From Heineken: NEW YORK, May 12, 2014 Today, Heineken® has unveiled its latest global campaign, "Cities of the World," aimed…

Heineken Introduces Desperados Tequila-Flavored Lager
From Heineken: HEINEKEN USA, one of the nation’s leading importers of upscale beer brands, announces the arrival of Desperados, a…

Amstel Radler Coming To Cans
From Heineken & Amstel: Amstel, the full flavored beer with 140 years of European brewing heritage, is introducing a new…

Heineken® Returns to Tribeca Film Festival® for the 6th Year
From Heineken: WHITE PLAINS, N.Y., April 7, 2014 — Heineken®, the official beer sponsor of the Tribeca Film Festival (TFF),…

Heineken® House Makes Coachella Debut
From Heineken: WHITE PLAINS, N.Y., April 3, 2014 — Heineken®, the official malt beverage sponsor of the Coachella Valley Music…

Heineken® Challenges Immersive Theater Attendees to Be the Star of the Show with "The Guest of Honor"
From Heineken: NEW YORK, March 31, 2014 — Today Heineken debuts the brand’s latest "social experiment" to encourage consumers to…

Strongbow® Hard Apple Cider Launches Two Refreshing New Flavors And Updated Look
From Strongbow Hard Cider: WHITE PLAINS, N.Y., March 19, 2014/mbb/ Strongbow Hard Cider, the number one global cider brand*, announced…

Heineken House Returns to 2014 ULTRA MUSIC FESTIVAL
From Heineken: WHITE PLAINS, N.Y., March 19, 2014 Heineken®, the official malt beverage of ULTRA MUSIC FESTIVAL, March 28-30 at…

Heineken Pulls Out Of NY City St. Patrick’s Day Parade Over Equality Issues
We brought you the news that Boston Beer would not march in the South Boston St. Patrick’s Day parade over…

Heineken® Unveils the Fan Footprint Heatmap to Connect UEFA Champions League Fans Across the U.S.
Two of my favorite things coming together in one press-release from Heineken: WHITE PLAINS, N.Y., Feb. 18, 2014/mbb/ — As…