
Heineken® Turns a Solo Seat at the UEFA Champions League Final Into Football’s Most Social Experience
AMSTERDAM, June 01, 2026 — At the UEFA Champions League Final last night, one of the most isolated seats in…


Heineken® Launches “The Clinker” at This Year’s Coachella, to Spark New Connections Between Fans With a Simple ‘Cheers’
As study reveals 97% of music fans globally believe music has the power to unite people, Heineken hits the Coachella…

The Illusion of Choice in the Craft Beer Industry: How Independent Craft Beer Became a Corporate Maze
In a beer world where macro beer is buying out small breweries and craft brands are merging into craft conglomerates,…

Heineken 0.0 Unveils First Zero Alcohol, Zero Calorie, and Zero Sugar Brew
Pioneer in non-alcoholic beer introduces Heineken 0.0 Ultimate, a new great tasting alcohol-free option for mindful drinkers WHITE PLAINS, N.Y., March…

No Last Orders: Heineken Taps Award-Winning Filmmaker to Tell the True Story of 26 Locals Who Refused to Lose Their Last Pub
The Pub That Refused To Die – a documentary from Gar O’Rourke – tells the remarkable true story of 26 ordinary locals…

Heineken Cutting 6,000 Jobs Amid Shrinking Beer Consumption
Heineken, one of the world’s largest beer producers, has announced plans to reduce its global workforce by up to 6,000…

Heineken® 0.0 Adds Flavor To Its Non-Alcoholic Lineup With Two New Offerings: Heineken 0.0 Cold Pressed Lime And Nectarine Juniper
I brought you an early peek at both of these beers, and now this full update from Heineken: Pioneer in…

Heineken Proves Fandom Turns Strangers Into Friends with New York-Based Social Experiment
Hundreds of football fans turned up at Central Park Tavern in New York City to make sure one fan didn’t…

Heineken Brings Pro Basketballer Josh Hart’s Group Chat to Life, Inviting Americans to Switch-Off their Phones with Its Group Chat Bar Experience
Brand Uncovers that 80% of Consumers Would Love More IRL Group Chat Meetups WHITE PLAINS, New York, Oct. 30, 2025…