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NOW HIRING: Michelob ULTRA and Kevin Hart Team Up – Paying One Fan $90,000 for 90 Minutes to Bring the Superior Player of the Match Trophy to the FIFA World Cup 2026™ Final
The official beer sponsor of the FIFA World Cup 2026™ and presenter of the Superior Player of the Match trophy…
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BrewDog Announces Partnership with Underbelly as Official Beer Supplier of Underbelly at the Edinburgh Fringe
The 12-month Deal Also Includes Seasonal Festival Support in London and a Permanent Live Venue ELLON, Scotland, May 05, 2026…
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Jameson Brings J Balvin and KidSuper Together to Celebrate Connection Within Football Fan Culture
The trio unite in new campaign, It’s What You Bring, blending music, fashion, and football in a nod to the…
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Toppling Goliath Adding NA Pseudo Sue Hoppy Pale
Today brings another major 2026 non‑alcoholic beer release from Toppling Goliath Brewing Co. in Decorah, Iowa, and this one is…
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Flavor With A Mission: Phorm Energy’s Cherry Slush Flavor Returns To Support First Responders Nationwide
The limited-edition Honor. Educate. Unite. cans are fueling firehouses, and funding scholarships with Folds of Honor, this summer St. Louis, Missouri – May 4, 2026 – Phorm Energy and Folds of Honor are continuing to…
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New Holland Dragon’s Milk d20 Brew Brass Dragon Edition Coming In At 20%-AbV
This morning brings exciting news for fans of barrel‑aged stouts, high‑ABV craft beer, and Dragon’s Milk releases. A brand‑new 2026…
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SweetWater Brewing and Salt Life Launch Livin’ Salty: The Ultimate Summer Craft Brew Collaboration
Introducing Livin’ Salty: Your Go-To Lager for Sun, Sand, and Summer Fun ATLANTA, Georgia April 30, 2026 — SweetWater Brewing Company (“SweetWater…
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Dogfish Head & Survivor Honor Iconic Show’s 50th Season with Nationwide Launch of Limited-Time Collaborative Beer, Coconut Etiquette
I brought you a peek at this beer back in Jan 2026, and now this full update from Dogfish Head:…
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Firestone Walker and pFriem Family Brewers Introduce Official Collaboration Beer of the2026 Invitational Beer Fest
I brought you an early peek at this beer back in Dec 2025, and now the official release details from…
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WeldWerks & Dudleytown Brewing Collaborate On Juice Ghost
This morning, I’m excited to share a spooky new collaboration beer coming soon from WeldWerks Brewing Co., the acclaimed craft…
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Bud Light Takes Over Summer UFC Schedule With NEW “Bud Light UFC Summer Series”
The Official Beer Sponsor of UFC is giving fans plans all summer long with a new platform that features three…
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Firestone Walker & Bottle Logic Team Up For Brewmaster’s Collective Bless This Mess
This morning brings huge news for fans of Firestone Walker Brewing Company, the Brewmaster’s Collective, and anyone obsessed with barrel‑aged…
