New Realm Brewing to Release American Lager in 12‑oz Cans

Today brings fresh news from New Realm Brewing, the well‑known craft brewery based in Atlanta, Georgia, as the brewery readies a brand‑new canned release featuring an award‑inspired American Lager. This beer, simply titled American Lager, is set to continue the growing New Realm Brewing family tradition of award‑winning lagers, following in the footsteps of their celebrated Blackberry Smoke Lager, which captured a Gold Medal at the 2023 Great American Beer Festival (GABF).

The upcoming New Realm Brewing American Lager is designed to showcase everything drinkers love about the style: clean fermentation, crisp malt character, balanced hop bitterness, and exceptional drinkability. By leaning into a classic American lager profile, New Realm Brewing is reinforcing its reputation for producing technically precise, competition‑worthy lagers that appeal to both craft beer fans and traditional beer drinkers alike.

This American Lager checks in at a highly sessionable 4.5% ABV, making it an ideal choice for casual drinking, warm‑weather enjoyment, sporting events, and everyday occasions. The lower alcohol content, paired with refined flavor balance, positions this beer as a go‑to option for those searching for easy‑drinking craft lagers, award‑winning lager beers, and Atlanta‑brewed session beers.

Continuing New Realm Brewing’s commitment to accessibility and freshness, the beer will be packaged in convenient 12‑ounce cans, expanding its reach beyond the taproom and making it an excellent option for retail shelves, mixed packs, and lager‑focused craft beer collections. Fans tracking new New Realm Brewing can releases, Georgia craft beer lagers, or modern American lager launches will want to keep a close eye on this one.

While this American Lager is its own distinct expression, it clearly draws inspiration from the success of New Realm’s GABF Gold Medal–winning Blackberry Smoke Lager, reinforcing the brewery’s growing legacy in award‑winning lager production. With lagers continuing to surge in popularity nationwide, this release further solidifies New Realm Brewing as a leader in Atlanta’s craft lager movement and the broader Southeastern craft beer scene.

Official release details, including timing and availability, are expected to be announced soon. If you’re searching for the latest New Realm Brewing beer releases, award‑inspired American lagers, or upcoming Georgia craft beer cans, this American Lager is one to watch closely.

Stay tuned for more information on the release of this New Realm Brewing American Lager, as it prepares to arrive in 12‑oz cans at 4.5% ABV.

Label Text New Realm American Lager:

“This award‑winning American lager features Hallertau and Hersbrucker hops for a soft, classic character, with Lemondrop hops adding a subtle citrus lift. Light malt sweetness leads into notes of lemon zest and gentle herbal spice, finishing smooth, clean, and dry with just enough bitterness to keep you coming back.”

About New Realm Brewing:

New Realm is an American craft brewery and distillery started in 2016 by co-founders Carey Falcone, Bob Powers, and Mitch Steele. The Company operates production and innovation breweries/distilleries, each with on-site scratch kitchens serving globally inspired, locally sourced fare, in multiple Southeastern US cities. New Realm’s core principles are quality, creativity, authenticity, and striving for perfection, all with a customer-centric community focused commitment and approach. New Realm’s awards include Multiple Great American Beer Fest gold medals (2022),
Brewbound’s “Rising Star” Brewery, Ratebeer’s “Best New Brewer in Georgia,” Ratebeer’s 11th “Best New Brewer in the World”, and Virginia Craft Beer Cup’s gold medal (2019 & 2021) and “Best in Show” for Euphonia Pilsner (2019). Brewmaster Mitch Steele was awarded the Russell Scherer Award for Innovation in Brewing and authored the book IPA: Brewing Techniques, Recipes, and the Evolution of India Pale Ale.

Philosophy

Here, we believe in a new realm of thinking, doing and most importantly brewing. We ask questions. Rethink tradition. Bend the rules. Reconfigure boundaries. What we do next all comes down to one simple pursuit: to never become stale in any sense or style.

Our Story

New Realm is an American craft brewery and distillery started in 2016 by co-founders Carey Falcone, Bob Powers and Mitch Steele. The Company has a flagship brewery and restaurant in Atlanta, GA, a production brewery and restaurant in Virginia Beach, VA, and a brewery and restaurant in Charleston, SC.  New Realm’s core principles are quality, creativity, authenticity, and striving for perfection, all with a customer-centric community-focused commitment and approach.

New Realm Brewing Company is a craft brewery and restaurant founded in 2016 by Carey Falcone, Bob Powers, and Mitch Steele. They have locations in Atlanta, Virginia Beach, and Charleston. New Realm is known for its focus on creating a unique and collaborative dining experience with a focus on customer centricity, quality, and creativity, according to its founders. 

Craft Beer & Spirits:
New Realm brews a variety of beers, including IPAs, lagers, pilsners, and barrel-aged beers, according to its website. They also have a distilling operation for house-crafted spirits. 

Food:
The brewery offers a food menu featuring items like the “Classic New Realm Burger,” wood-fired pizza, and other dishes designed to pair well with their beers. 

Community Focus:
New Realm aims to be a gathering space, incorporating local artists and creating different vibes at each location.
 
Multiple Locations:
They have locations in Atlanta (flagship brewery and restaurant), Virginia Beach (production brewery and restaurant), and Charleston (brewery and restaurant). 

Awards and Recognition:
In 2023, Beer Connoisseur recognized New Realm as the second runner-up for Brewery of the Year. 

Core Values
Customer Centricity: We have a customer-first mentality with our guests, employees, retailers and community. We lead with yes and act in an environmentally, socially responsible and sensitive manner.

Perfection: We strive for perfection in everything we do. We pay attention to details. We strive to do the right things, the right way, all the time.

Authenticity: We stand firm in our beliefs; we are true to ourselves and do not take ourselves too seriously.

Quality: Quality is our top priority in everything we do. We take a long-term view and never cut corners. We never compromise.

Creativity: We empower our employees and encourage courageous communication to inspire creativity. We encourage meaningful internal collaboration that foster innovation.

Transparency: We are open, candid and transparent in all of our interactions.

Integrity: We maintain and exemplify highly ethical standards at all times. We expect this from ourselves and our partners.

Core Behaviors
We care about each other first and foremost as family, secondly as employees.
We employ a best idea wins philosophy.
We are a flat and apolitical organization.
We talk to people, not about them.
We communicate directly, candidly and honestly without interrupting others.
We are one company with one voice.
Bad news travels more quickly than good news.
If you are not serving our customers, you should be serving someone who is.
Executives are here to support our team, not the inverse.

Atlanta:
Our Restaurant & Brewery
Hours
Sun – Thurs: 12PM – 10PM
Fri – Sat: 11AM – 11PM
Our Menus
Beer List
Food Menu
Reservations
Takeout Orders
Delivery Orders
Loyalty Program
Get Apple App
Get Google App
Music & Events
Gift Cards
Private Dining

zzubreebym