Narragansett Releases Lovecraft Series Innsmouth Olde Ale

PROVIDENCE, R.I. (April 20, 2015) –Narragansett Beer today announces the release of Innsmouth Olde Ale, the second installment in the Lovecraft Series of limited edition beers that celebrate legendary horror author and lifelong Providence resident, H.P. Lovecraft. Innsmouth Olde Ale is an English-style Olde Ale crafted in collaboration with Revival Brewing Company.

Each beer in the newly launched Lovecraft Series is based on a different Lovecraft tale. Drawing inspiration from “The Shadow Over Innsmouth,” – which chronicles one man’s ominous visit to the fictional seaside town of Innsmouth, Massachusetts – the dark, malty Innsmouth Olde Ale represents the shadow that hangs over the blighted town of Innsmouth and its strange inhabitants that spawn from the “Deep Ones.” The label illustration was designed by famed Lovecraftian and Rhode Island artist, Jason C. Eckhardt.

“The Lovecraft Series is our gift to the loyal and fervent network of Lovecraft fans out there, with the added bonus of introducing others to the dark, mysterious world of Lovecraft for the first time,” said Mark Hellendrung, President of Narragansett Beer. “Innsmouth Olde Ale is part of our continued ode to the Dark Prince of Providence himself, for we know something mysterious is lurking in the shadows, just as the fishermen knew in ”The Shadow Over Innsmouth.”

Narragansett created the ale as an American craft interpretation of the select stock ales served at taverns and roadside inns in Olde England. Brewed under the supervision of Sean Larkin, Head Brewmaster for Narragansett and owner of Revival Brewing, Innsmouth Olde Ale is made with a combination of Two-Row Pale, Crystal, Cara, Dark Munich and Chocolate malts, Chocolate rye and a finishing touch of Summit and East Kent Goldings hops.

Narragansett’s Innsmouth Olde Ale will be available starting April 20 in six packs of 16-ounce tallboy cans, priced between $11.49 – $12.49 SRP per six pack. The beer is 7 percent Alcohol By Volume and 35 IBUs (International Bitterness Units). Innsmouth Olde Ale will be distributed throughout Rhode Island, Massachusetts, Connecticut, New Hampshire, Vermont, Maine, New York, Philadelphia, Washington D.C., North Carolina, and Portland, Ore. The timing and availability of Innsmouth Olde Ale will vary per market.