East Coast Beer Signs With Black River Traders in NJ

“We’re very happy to expand further into the New Jersey market,” said John Merklin, co-founder of East Coast Beer Co. “New Jersey is our home turf, so it really means a lot that our products are embraced and enjoyed throughout the state.”

Black River Traders will carry Beach Haus® brand’s Classic American Pilsner, Winter Rental, Kick Back Ale, and Cruiser IPA, the newest Beach Haus® variety.

“We knew right away that we wanted to work with East Coast Beer Co. and carry the Beach Haus® brand,” said Doug Thompson, manager at Black River Traders, Inc. “It was a good fit from the get go. They’re a Jersey-based company with a great selection of beer, so we’re very happy to be distributing their products.”

Black River Traders, Inc. is a specialty beer and wine distributor that offers a wide selection of domestic and imported beer, craft beer, and wine. The distributor, a subsidiary company under Fisher Thompson Beverages, opened its doors in 2003. Today, the distributor has over 600 active accounts, six sales representatives, a fleet of 20 trucks, and services 16 counties throughout New Jersey.

“We’re definitely looking forward to a great partnership and are excited to be a part of East Coast Beer Co.’s future growth,” said Thompson.

Currently, Beach Haus® beer can be found at 14 distributors throughout New Jersey, New York, Pennsylvania, Connecticut, North Carolina, and South Carolina. For more information about East Coast Beer Co. or its Beach Haus® brand beers, visit www.BeachHausBeer.com. For information on Black River Traders, Inc., visit www.BlackRiverTraders.com.
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