Megan Parisi Will Give Keynote Speech 6/2 at #PinkBoots10

Portland, OR – The Pink Boots Society recently finalized the lineup for its 10 th Anniversary Conference

on Beer and the Business of Brewing taking place June 2 nd at the Lafayette Hotel and Swim Club in San

Diego, CA. Leading off a stellar lineup of sessions by women in the beer industry is keynote speaker

Megan Parisi, Head Brewer at the Samuel Adams Nanobrewery in Boston, MA. As its name suggests, the

Nanobrewery is Samuel Adams’ home for experimentation and new beer development. Parisi, who in

2004 transitioned from a career in music to follow her passion of becoming a brewer, has led a career

distinguished not only by its successes, but also constant innovation, making her the perfect keynote

speaker for this all female conference.

To a room full of women in the beer industry celebrating the 10 th Anniversary of Pink Boots Society, a

nonprofit organization with a mission to, “assist, inspire and encourage women beer professionals through

education,” Parisi will give a talk titled, “The Other Side of Success,” based on her experiences and how

she has embraced ‘failures’ as an opportunity to learn, grow and improve her passion for brewing the best

beer possible. After Parisi’s keynote, the two track conference — Beer and the Business of Brewing — will

commence, with five sessions per track. Those interested in technical aspects of brewing can attend

sessions in Yeast/Fermentation, Specialty Malt, Sustainability, Sensory Awareness, Hops. Sessions for

those interested in the business aspect of brewing include Tap Room Management, Retail, Distribution,

PR & Marketing, Marketing and Social Media. A select group of leading women in the brewing industry,

from craft beer bar owners and marketers to brewers and brewery owners, will give presentations.

Conference Schedule

7:30 – 8:30 Breakfast and Registration

8:45 – 9:45 Keynote Speaker Megan Parisi, “The Other Side of Success’

10:00 – 11:00 Session 1: Yeast/Fermentation Session 2: Tap Room Management

11:15 – 12:15 Session 3: Specialty Malt Session 4: Retail

12:30 – 1:30 Lunc
h

1:45 – 2:45 Session 5: Sustainability Session 6: Distribution

3:00 – 4:00 Session 7: Sensory Awareness Session 8: PR & Marketing

4:15 – 5:15 Session 9: Hops Session 10: Social Media

5:30 – 7:00 Closing Reception

Location & Lodging

Lafayette Hotel and Swim Club, 2223 El Cajon Blvd, San Diego, CA. Call for conference room rate:

(619) 296-2101

Cost and Ticket Purchase

Pink Boots Society Members: $115 Conference; $145 Conference and 6/3 Beer Festival.

General Public: $135, Conference; $170 Conference and 6/3 Beer Festival.

Tickets may be purchased on the website: http://10thanniversary.pinkbootssociety.org/.

Pink Boots Society 10 th Anniversary Beer Festival June 3rd

Pink Boots Society’s 10 th Anniversary Celebration continues on Saturday, June 3 rd , with a Beer Festival

featuring 35 amazing breweries pouring a diverse array of 70+ beers, a DJ, and a few of San Diego’s

finest food trucks. All beer lovers are invited and encouraged to attend what promises to be one of the

best beer festivals of 2017. Participating breweries include: Stone, Ballast Point, AleSmith, Allagash,

Anchor, Avery, Belching Beaver, Benchmark, Browerji West, ChuckAlek, Eagle Rock, Eppig, Karl

Strauss, Laughing Monk, Maui, Modern Times, Monkey Paw, North Park, Pizza Port, the Rare Barrel,

Rock Bottom, Seabight, Second Chance, Samuel Adams, San Diego Brewery, Sierra Nevada, Ska,

Societe, South Park, Three Weavers, Topa Topa and Track 7.

Beer Festival Location and Tickets

The Pink Boots 10 th Anniversary Beer Festival takes place Saturday, June 3 rd , 12pm-4pm, at beautiful

Ingram Plaza, 2751 Dewey Rd, in the heart of Liberty Station, San Diego. Cost: $45 in advance, or $60 at

the gate; $15 designated drivers. All proceeds from the festival will go to Pink Boots Society’s

Scholarship Program. [Photo Credit: Mike Johnson, festpics.com] Purchase tickets on the website:

http://10thanniversary.pinkbootssociety.org/ and at the gate.

Portland, OR – Pink Boots Society, an international nonprofit organization that assists, inspires and

encourages women beer professionals through education, is proud to announce that San Diego’s Mayor

Kevin Faulconer issued a Proclamation deeming June 3, 2017 Pink Boots Society Day.

The mayor’s proclamation makes a good day even better because June 3 rd is also the day of Pink Boots

Society’s 10 th Anniversary Beer Festival, which will be held at Liberty Station’s Ingram Plaza in San

Diego. More than 35 breweries, most of which have Pink Boots members who are brewers or employed

in another capacity, will serve over 70 beers at the festival. When asked about the proclamation, Laura

Ulrich, Pink Boots Society President and Small Batch Brewer at Stone Brewing replied, “I think I speak

for Pink Boots Society's entire membership, especially the San Diego chapter, when I say we are truly

humbled and honored by this recognition from Mayor Faulconer and the City of San Diego

Mayor Faulconer’s proclamation states:

Whereas, the Pink Boots Society was formally established to assist, inspire and encourage women beer

industry professionals to advance their careers through education in 2007, and in 2013 did receive

nonprofit designation and has, since its inception worked tirelessly towards its mission and goals.

Whereas, the largest and most active Pink Boots Society chapter is the charter San Diego chapter,

consisting of over 100 women representing regional San Diego breweries.

Whereas, Pink Boots Society has grown from one female brewmaster’s inspirational trip across the

United States to encompass over 1200 members across the globe, extending diplomacy and goodwill

across the world on behalf of females in the beer industry.

Whereas, with the assistance of many brewing industry partners Pink Boots Society has given away over

fifty professional brewing industry scholarships since 2013, furthering education within San Diego by

presenting educational opportunities, collaboration brew days, and free market thinking within its

membership, and has helped generate support and excitement over local and regionally available beer

within its chapter markets, including San Diego, the first chapter of Pink Boots Society.

Whereas, craft breweries and brewpubs in the center-north part of the City of San Diego (City Council

District 6) annually generated over $71 million in regional economic impact,and establishments in the

San Diego City Council District 6 area also produced over $102 million in sales, supported over 630 jobs,

and represent about 10% of the county’s total for craft brew employment and sales, and whereas Pink

Boots members make up a significant and integral portion of that economic impact.

Whereas, in honor of the important role San Diego has played in the development and growth of the Pink

Boots Society, and in honor of Pink Boots Society 10th Anniversary, Pink Boots Society has chosen San

Diego as the hostess city for the momentous occasion, and has chosen the Lafayette Hotel and Swim Club

to further be the site of an historic event: the first ever all female beer industry professionals conference

featuring all female speakers, presenters, and moderators.

Whereas, the Pink Boots Society will also host a public beer festival, further stimulating the San Diego

economy and returning to San Diego some of the cheer and goodwill and thanks of support in celebration.

This Pink Boots Society 10th Anniversary Beer Festival at Ingram Plaza in Liberty Station will feature 38

breweries, 20 of which are located in San Diego, and will be held June 3, 2017.

So it shall be!

Pink Boots Society 10 th Anniversary Beer Festival June 3rd

Following the historic 10 th Anniversary Conference on June 2 nd , Pink Boots Society’s 10 th Anniversary

Celebration continues on Saturday, June 3 rd , with a Beer Festival featuring 38 amazing breweries pouring

a diverse array of 70+ beers, several rare and limited edition beers, a DJ, and a few of San Diego’s finest

food trucks. All beer lovers are invited and encouraged to attend what promises to be one of the best beer

festivals of 2017. Participating breweries include: Stone, Ballast Point, AleSmith, Allagash, Anchor,

Avery, Belching Beaver, Benchmark, Browerji West, ChuckAlek, Eagle Rock, Eppig, Karl Strauss,

Laughing Monk, Maui, Modern Times, Monkey Paw, North Park, Pizza Port, the Rare Barrel, Rock

Bottom, Seabight, Second Chance, Samuel Adams, San Diego Brewery, Sierra Nevada, Ska, Societe,

South Park, Three Weavers, Topa Topa, Track 7, and a few surprises. Beers styles being poured include

IPAs, Belgians, Ancient/Historical, Exotic Fruit Beers, and more. Some will be true to style; others will

be truly innovative versions of the style.

Beer Festival Location and Tickets

The Pink Boots 10 th Anniversary Beer Festival takes place Saturday, June 3 rd , 12pm-4pm, at beautiful

Ingram Plaza, 2751 Dewey Rd, in the heart of Liberty Station, San Diego. Cost: Advance purchase: $35

Pink Boots members; $45 general public. Day of sales: $50 at the gate. $15 designated drivers. All

proceeds from the festival – 100% — will go to Pink Boots Society’s Scholarship Program. Get more

information and purchase tickets at: http://10thanniversary.pinkbootssociety.org/festival/ .