MacroWatch

  • Miller64 Will Launch as Former MGD 64

    Remember This?  Well here’s the rest of the story… (CHICAGO, IL) — MillerCoors, the company that popularized the light and…

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  • Corona Light New Ads Take Aim @ American Beers

    Corona Light is launching a new advertising campaign aimed at traditional American brews by portraying them as boring and monotonous.…

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  • Harp – Lemon Shandy

    following along on the fruit flavored malt beverage trend is the latest Harp Lemon Shandy.  This is Guinness-Diagio’s entry into…

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  • MillerCoors Batch 19 Pre-Prohibition Lager & Stag Ice

    Here are two interesting new packages coming from MillerCoors.  Batch 19 is expanding it’s market (see press release below) &…

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  • Bud Light Chelada Celebrates Soccer

    I couldn’t resist…sometimes I just think it’s fun to see everyone post “Yuk” on Facebook…sometimes I just think you should…

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  • Bud Light Lime-A-Rita 6% or 8% ABV–Your Choice (247 calories per 12oz)

    I couldn’t resist posting these new labels today….it’s Bud Light Lime-A-Rita.  Both bottles are 12oz but one is 6% ABV…

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  • Miller Lite Going Back to “Miller Time” Ads

    Looks like MillerCoors is digging back into the advertising archives to revive the “Miller Time” advertising campaign for Miller Lite.…

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  • Anheuser-Busch / InBev 2011 & 4th Quarter 2011 Results

    Here’s the full press release from AB/InBev with their full 2011 and 4th quarter 2011 results.  Some interesting Management comments…

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  • Coors Light Iced Tea Coming Soon (Iced T)

    With all the talk of how Flavored Malt beverages (FMB) will be an ever increasing share of the market, this…

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  • Miller Chill Lemon & MillerCoors Coco Breve w/Coconut Water

    We’ve noted that fruit-infused fermented malt beverages (FMB’s) would be a core component of the MillerCoors strategy moving forward.  Whether…

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  • Stella Artois Named Official Beer Sponsor of Kentucky Derby & Churchill Downs

    Anheuser-Busch’s Stella Artois was just named as “Official Beer Sponsor of Churchill Downs, Kentucky Oaks and Kentucky Derby.”  It’s a…

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  • Miller Sharps 12oz Cans & Bottles

    Here’s your first look at the new 12oz cans and bottles for Miller Sharps.  It’s 56 calories for 12oz so…

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