Anheuser-Busch’s Busch Light Continues To Drive Momentum As The #2 Fastest Growing Beer In America

Growing in 46 U.S. states, Busch Light’s strong growth driven by its cold and smooth refreshing taste and commitment to connecting with loyal fans 


St. Louis, Missouri – December 9, 2025 – Anheuser-Busch’s Busch Light, America’s #2 fastest-growing beer,¹ continues to surge, growing in 46 of 50 states year-to-date.² Driven by quality and consistency in brewing and marketing, Busch Light has now grown market share for 90 consecutive weeks.³ With more beer drinkers heading for the mountains than the beach these days, Busch Light has solidified its spot as the #6 largest beer brand in America, extending its lead over the #7 largest beer brand by selling over 8 million more cases this year.⁴ 

Kyle Norrington, Chief Commercial Officer, Anheuser-Busch said: “Busch Light has accelerated its momentum since 2021, skyrocketing from the # 10 to the # 2 fastest-growing beer today.⁵ We’ve accomplished this by producing great-tasting beer and connecting with our fans during the occasions that mean the most to them, whether that’s watching laps at the track, battling a bass during a fishing trip, or at post hunt celebrations. Busch Light’s momentum will continue picking up steam in 2026 as the brand has plans to go even bigger next year.” 
2025 Performance Highlights: By focusing on quality, consistency, and showing up in the places that mean the most to Busch Light fans, the beer brewed for the great outdoors had a banner year in 2025. 

• Busch Light, the #1 top-selling beer in 5 states in 2021, has now doubled that number to become the #1 top-selling beer in 10 states in 2025: Ohio, Kansas, Nebraska, Iowa, Wisconsin, Arkansas, North Dakota, South Dakota, Illinois, and Missouri.⁶
• The return of Busch Light Apple expanded the beer category with 27% of its sales from new to category shoppers.⁷  
• Busch Light delivered 2 of the Top 5 innovations in beer with Busch Light Apple #1 and Busch Light Lime #5.⁸  
The brand also extended its storied partnership with NASCAR earlier this year and won the 2025 Marketing Achievement Award at the 2025 NASCAR Awards. 
For additional information on Busch Light, stay up to date by following @BuschBeer on Instagram, X and Facebook.  
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1. Circana TUS MULC+ YTD 11/16/25 
2. Circana States YTD 11/16/2025 
3. Circana TUS MULC+ 3/3/24-11/16/25 
4. Circana TUS MULC+ YTD 11/16/25 
5. Circana TUS MULC+ 2021-YTD 11/16/2025 
6. Circana States FY 2021 / Circana States YTD 11/16/2025 
7. Numerator Insights Source of Volume May 2025 During the first month 
8. Circana TUS MUL+ YTD 7/13/25 

About Anheuser-Busch

At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years as a leading American manufacturer, we have delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. As the nation’s top brewer, one of the fastest growing spirits companies, and an insurgent force in energy drinks, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only alcohol company that invests in the U.S. at this scale. ​
We are home to the nation’s most iconic beers, ready-to-drink spirits and beyond beer brands, including Michelob ULTRA – America’s #1 top-selling and fastest-growing beer – Busch Light, Budweiser, Bud Light, Stella Artois, Cutwater Spirits, NÜTRL Vodka Seltzer, industry-leading craft beers and non-alcohol beers like Michelob ULTRA Zero. We are guided by our commitment to the communities we call home and to the 65,000 hardworking Americans who bring our products to life. That’s who we are. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, X, Facebook, and Instagram. 

About Busch Light

Busch Light is made with exceptional ingredients and has a crisp, refreshing taste that is as cold and smooth as a mountain stream. The beer brewed for the great outdoors takes cracking a cold one and heading for the mountains seriously, with passion points rooted in fishing, hunting, farming, NASCAR, rodeo and country music. With a focus on meeting fans where they already are with a Busch Light in hand, the brand has experienced consistent growth since 2019. The Busch brand name represents a family of products including Busch Beer, Busch Light, Busch NA and Busch Ice. For more information, visit www.busch.com and follow Busch Light on X, Facebook and Instagram.