Pabst Hires Former Anheuser-Busch VP John Coleman as President (Update)

Still lots of details to fill in here, but Pabst has hired a former Anheuser-Busch Western regional VP as their new President.  Welcome to Pabst John Coleman!

Press Release:

(Los Angeles, CA) – Pabst Brewing Company announced today that John Coleman, former Vice President of Sales for the West at Anheuser-Busch, has been hired as President.

Coleman brings 23 years of experience to Pabst as well as tremendous knowledge of the industry, its customers and distributor relations. Coleman, a long-time veteran at Anheuser-Busch, began in a role in the sales department and was responsible for approximately $1.6 billion in revenue when he left.   “We truly believe that John’s experience, skills, and results-focused approach fit our already existing team, which will continue to drive Pabst to its unique potential,” said Evan and Daren Metropoulos, co-owners of Pabst Brewing Company. “We are carefully building an executive team and company culture that shares our own highly entrepreneurial, results-oriented style and the values of our special consumers. John combines extensive industry experience with a fire within to join a smaller company and help it realize its huge potential. We are very excited and look forward to working with him to optimize the potential of our brands both within and outside of the United States.”

At this position, Coleman will focus on Pabst’s sales and marketing teams and be responsible for solidifying Pabst’s relationships with its distributors.

“I’m thrilled to be part of the team at Pabst. This is an iconic company, with some incredible brands that have been brewed in America since 1844. We look forward to accelerating the current momentum and returning the entire brand portfolio to its former greatness,” said Coleman. “With the Metropoulos family’s commitment to authenticity, revitalization and innovation, we will continue to position ourselves for long-term success.”

Since acquiring Pabst Brewing Company, Evan and Daren Metropoulos have been gratified by tremendous feedback from millions of consumers who uniquely identify with their brands, a long established American heritage and their very personal connection to a special and growing segment of people yearning to identify and create bonds with lifestyle brands that share their local and unique values. They continue to make great strides in building a powerhouse team with John Coleman as the new President.